Sudhanshu Arora — Brand & Social Media Performance Marketer

What I do for you

Brand building meets performance marketing.

I cover both sides growing businesses need: the creative that builds recognition, and the paid campaigns that drive measurable sales and leads — whether you're scaling a product, generating loan leads, or hiring at volume.

/ 01

Brand Strategy & Identity

Clear positioning and a voice that makes your brand instantly recognisable — built on what your customers actually care about, not guesswork.

positioningvoiceidentity

/ 02

Social Media Management

End-to-end content and posting strategy across Instagram, Facebook & LinkedIn — a consistent presence that grows the right audience and keeps them engaged.

content calendarreelscommunity

/ 03

Performance Marketing

Meta & Google ad campaigns engineered for ROI. With Rs 50 Cr+ managed, I know where budget drives sales, leads, and applications — and where it doesn't.

meta adsgoogle adsROAS

/ 04

Lead Gen & AI Outreach

High-volume lead generation for loans, services & hiring — using AI targeting and automation to bring qualified leads at a low, predictable cost per result.

lead formsautomationfunnels

Real campaign dashboards

The proof, in real numbers.

Pulled straight from live Meta Ads Manager & Business Suite accounts. These are just a few examples — most client work stays private under confidentiality, so names and campaign details are hidden here.

902

Loan leads, one campaign

Rs 58

Cost per lead

176K

Page views (+774%)

1.8M

Impressions delivered

Loan Products · Lead Generation

902 leads

at ₹58 cost per lead

Three live loan-lead campaigns delivering 902, 677 & 993 leads — ₹53K–68K spend each, with strong reach. Campaign & client names hidden for privacy.

Health & Wellness · Lead Generation

$0.87 CPL

$3,447 spent · 1.8M+ impressions

Leads coming in as low as $0.87 each across 1.8M+ impressions — consistent, scalable lead flow at low cost. Campaign names hidden for privacy.

Social Media · Organic + Paid Growth

+774% views

79.8K viewers · 3.7K link clicks

A single month of social growth: 176.2K views (+774%), 79.8K viewers, and 3.7K link clicks (+3,000%).

These are a small sample. Screenshots are from real Meta Ads Manager & Business Suite accounts — sensitive client and campaign details are hidden to respect confidentiality.

Case studies

Real businesses. Real growth.

The numbers are nice — but what they actually mean for a business is what matters.

AFNC

Health & Wellness · Fat-loss clinic

The challenge

AFNC's fat-loss ads kept getting rejected by Meta — weight-loss claims sit in one of the platform's most restricted categories, and most advertisers simply can't get them approved. No approved ads meant no leads, and no way to grow.

What I did

I rebuilt their entire ad and content approach to be fully Meta-compliant — reworking the messaging, creative, and funnel so the ads passed review and ran consistently, while still driving high-intent leads at low cost.

The result

Approved ads, a steady flow of leads at as low as $0.87 each, and real business expansion: AFNC went from one clinic in Jalandhar to opening in Ludhiana — with Chandigarh next.

1 → 3

Clinic locations

$0.87

Cost per lead

1.8M+

Impressions

Reali-Tees

D2C · Apparel

The challenge

Reali-Tees was spending on ads but sales had plateaued — they needed their campaigns to actually drive revenue growth, not just traffic and likes.

What I did

I restructured their paid strategy around buyers, not browsers — tightening targeting, sharpening the creative, and rebuilding the funnel so spend went toward people who actually purchase.

The result

Monthly revenue climbed from ₹50K to ₹4 lakh — an 8× jump — while cost-per-purchase dropped 46% on the same ad budget. More sales, lower cost, and a brand that finally looked the part.

₹50K→4L

Monthly revenue

−46%

Cost per purchase

8×

Revenue growth

Client reviews

What clients say.

“

Honestly we'd almost given up — every ad we ran kept getting blocked by Meta. Sudhanshu figured out how to get them approved and running, and the leads started coming in within days. We've opened two more locations since.

Armaan — AFNC

$0.87 CPL · 1 to 3 locations

“

What I liked is he didn't just run ads and send a report. He'd tell me what was working, what wasn't, and why. ROAS went past 5x and we scaled without the spend running away from us.

Mandeep — BikeWo

5.2× ROAS achieved

“

We were spending the same money but our sales had gone flat. He rebuilt the targeting and within a couple of months our cost per order dropped almost half while sales kept climbing. Wish we'd started sooner.

Abhi — Reali-Tees

₹50K → ₹4L/month revenue

Reviews reflect real campaign outcomes. Full case details available on request.

How we'll work together

How we work together.

You'll always know what's happening, why it's happening, and what it's delivering.

01 — DISCOVER

Understand

I learn your brand, market, and ideal customer inside out before a single rupee is spent.

02 — STRATEGISE

Plan

A tailored content & ad strategy built for your goals and budget — mapped out clearly.

03 — EXECUTE

Launch

Content, campaigns, and outreach go live, working together to build awareness and leads.

04 — SCALE

Optimise

I track every result, double down on what works, and report back to you transparently.

At a glance

Experience7+ years

Ad spend managedRs 50 Cr+

Brands served500+

Average ROAS4–6×

FocusBrand + Performance

SpecialitiesLoans, Hiring, D2C

Meta AdsGoogle AdsInstagramBrand StrategyContentLead GenFunnelsAnalytics

About me

Strategy that thinks. Content that connects.

I'm Sudhanshu Arora — a brand strategist and social media performance marketer with 7+ years helping businesses grow into brands people trust and remember.

"Great branding and great performance aren't opposites — they fuel each other."

I've worked with 500+ brands and managed Rs 50 crore+ in advertising across Meta and Google — from high-volume loan lead generation and recruitment campaigns to D2C product scaling. I bring the experience to make it work, and the honesty to tell you what won't.

Let's have a discussion

Let's talk

Want to scale — or stuck?

I take on only 5–6 brands at a time so each gets real attention. Grab a free 30-minute call — tell me where your brand is stuck or where you want to grow, and I'll give you a clear, honest plan. If it's not useful, it costs you nothing.

I work with only 5–6 brands a month to give each one real attention

Sudhanshu Arora

Brand & Performance Marketer

Free Strategy Call

30 min

Google Meet / Zoom

Online — anywhere

Whether you want to scale your ad spend, fix campaigns that aren't converting, or build a brand from scratch — let's map it out together over a virtual coffee.

✓ Free 30-min strategy call✓ You leave with a clear, actionable plan — even if we never work together✓ No pressure, no lock-in

Select a Date & Time

August 2026

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India Standard Time (IST)

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Brands that people remember — and campaigns that actually sell.